Guerrilla Marketing has been proven in action to work for small businesses around the world. It works because it’s simple to understand, easy to implement and outrageously inexpensive.
Guerrilla Marketing is needed because it gives small businesses a delightfully unfair advantage: certainty in an uncertain world, economy in a high-priced world, simplicity in a complicated world, marketing awareness in a clueless world.
The Art of Getting People to Change Their Minds.
It is a way of thinking and acting in the context of your business, and finding any number of tens or maybe hundreds of available creative yet inexpensive ways to market your good or service.
It is less about having a big advertising budget and more about thinking like your customers and finding ways to get the message about your value across to them.
The keys are creativity, consistency, and repetition of your message in multiple ways by using your existing resources and abilities.
Click here for more information